Category Archives: Personal Ramblings

Anyone Who Says “I’m a Guru” is No True Guru

HBO’s Game of Thrones is great storytelling because it works on many levels. Beyond its entertainment value, it is a collection of case studies on why leaders earn or lose loyalty. The Season Three marathon leading up to last night’s premiere provided one such lesson. After his uncle … Continue reading

Posted in Personal Ramblings, Strategy, Uncategorized | Leave a comment

Tis the Gift to be Simple

Ever read a press release comprised entirely of corporate speak and buzzwords? (Hint: Usually contains the phrase “…the worldwide leader in…”) How about an “About Us” section on a company’s web page that gave you with a headache instead of … Continue reading

Posted in Messages, Personal Ramblings, Writing | Tagged , , , | 4 Comments

The Good, the Tasteless, and the Ugly of Reporting bin Laden’s Death

Like 31% of the 20,000 respondents to a Mashable poll, I learned of Osama bin Laden’s death through Twitter at least one hour before President Obama made the official announcement. What ensued invoked mixed emotions, so after digesting a few minutes of … Continue reading

Posted in Advertising, Facebook, Flickr, Marketing, Personal Ramblings, Strategy, Twitter | Tagged , , , , , , , , , , | 8 Comments

A Question of Character: Branding with Mascots

Dropping a bomb I’m proud to be an Ithaca Bomber. For four years, I cheered for Ithaca College‘s football team, with the help of “Bomberman”, a pep squad member dressed as a World War II bomber pilot. Imagine my horror when I … Continue reading

Posted in Advertising, Blogging, Branding, Facebook, Marketing, Personal Ramblings, Social Media, Strategy, Twitter, YouTube | Tagged , , , , , , , , , , , , , , , , | 7 Comments

“Pinky, are you pondering what I’m pondering?”

“Pinky, are you pondering what I’m pondering?” “I think so Brain, but does the Internet need yet another strategic communications blog?” I struggled with this Pinky and the Brain-esque internal debate about starting this blog for two reasons:  first being that … Continue reading

Posted in Blogging, Personal Ramblings, Social Media | 1 Comment